Graphic studio

What do we provide?

  • Who is your competition.
  • What a public image he creates.
  • What is their marketing strategy.
  • What technologies and procedures does he use?
  • What customers does it focus on?
  • How he communicates with them.
  • What do you compete with in each other?
  • How is the competition different from you?

How can you help us?

  • Of course, you know best what the specifics of your competition are.
  • We can look at it from a different perspective.
  • Let's put our experience together and achieve better results together.
  • We will be happy for your suggestions, opinions and information.
  • Including references that you like, that appealed to you and fascinated you.
  • Which will allow us to better fulfill your ideas and expectations.

Why is it needed?

  • Correct estimation of the target group is a very important tool for choosing a suitable graphic style
  • Does it seem to be traditional, solid and trustworthy?
  • Or dynamically, freshly and youthfully?
  • Simply, minimalist, timeless?
  • Or luxuriously, attractively, or conservatively?
  • It all depends on who your customers are.
  • Therefore, don't look at it from a likes / dislikes.
  • Think of your customers.

How can you help us?

  • Of course, you know best what the specifics of your target group are.
  • We can look at it from a different perspective.
  • Let's put our experience together and achieve better results together.
  • We will be happy for your suggestions, opinions and information.
  • Including references that you like, that appealed to you and fascinated you.
  • Which will allow us to better fulfill your ideas and expectations.

What's going on?

When working with the color of the logotype, it is necessary to respect its exact shade. Corporate colors are codified using the PANTONE color scale. These spot colors correspond to the registration colors in the CMYK system and other color systems listed.

The one-color design of the logotype is applied only if it is not possible to reproduce the color for technical reasons. The permitted forms are both positive and negative.

Why you need it?

  • You have a new logo processed by us?
  • And don't you want to pay extra for a complete logo manual?
  • After a few years, you may no longer be able to trace the color used.
  • E.g. You will want to have a corporate visual style created.
  • Or you may want to have promotional materials made in corporate colors.
  • The press center will ask you about the exact color of your logo.
  • For this reason, it is good to have a document with this information.

Logo manual / graphic manual

Part of creating a logo is a logo manual, a manual that defines the basic variants of using the logo, color, font and all the possibilities of manipulation and coordination with the brand. It serves for more accurate communication not only within the company, but also for external suppliers of advertising or advertising agencies. It thus maintains accurate brand awareness in relation to customers.

The logo manual contains

  • CMYK, PANTONE, RGB color definition
  • black and white variant
  • safe zone
  • minimum logo size
  • prohibited variants
  • slogan application rules (claim)
  • definition of company fonts
  • network layout
  • applications on a colored background
  • application on photography
  • symbol variants / symbol color variants
  • combination with other brands
  • definition light logo / engraved logo / cut graphics

WWW studio

Graphic design of the website includes complete processing of the graphic design of the entire website, graphic design of 3 type pages homepage, basic graphic style for other pages, design of banners and accompanying symbols, overview of photos, products and products, adjustment of submitted documents and photo size, adjustment of size and color of logotypes . You will receive more information in the introductory e-mail.

Interactive elements are dynamic effects on the web - such as graphics, buttons and images that respond to your mouse movement. These include various pop-up elements, counters and other goodies. If the site is dynamic, it creates a interaction with the visitor (UX - User Experience), which positively affects the length of stay of the visitor on the site and increases his interest. And thus the probability of conversion of the visitor to the customer.

Today's times are characterized by constant acceleration. Surely you will agree with us that few of us have the time and space to read long paragraphs. The main task of infographics is to make it easier for readers to grasp different types of information. By using visually interesting elements, highlighting and gradually dosing information, the infographics allow you to draw attention to the most important information so that everyone will notice and remember it.

What's going on?

Thanks to Google Maps services, we offer you the opportunity to create your own Google map, which will correspond to the graphic and color solution of your new website. In addition to customizing the appearance, maps also allow you to place interactive points on the map.

For example, you can use various icons to mark your customers, partners, suppliers, etc. on the map. Points of interest on the map are inserted using GPS points, so you can mark absolutely exact places. For example, the seat of your company.

What's going on?

Call to action elements - the "I'm interested in" and "I want" buttons are the most important tools for creating customer conversions. And therefore the main purpose in creating a new website. In order for the buttons to be functional and to fulfill their purpose as effectively as possible - it depends very much on their color, contrast to the background, location, message, etc.

Why is it needed?

The buttons usually point to the order form, which allows the customer to order the service or find out more information.

However, sometimes the sites are only presentational, so call to action elements are not important to you. Or, on the other hand, you would not be able to adequately respond to customer conversions. So don't hesitate to say what purpose you need the call to action elements to fulfill.

Responsive design guarantees optimized display of websites on various devices (mobile phones, tablets, etc.) Responsive design must be taken into account in the graphic design of the website, where priority elements are determined for display on smaller screens.

What is a content management system?

Content Management System is software that manages content and website creation or blog. Content management systems are also used to manage posts, discussions, products, documents, comments, to publish images or videos, or rights can be determined for individual users within the content management system.

Our websites may include a content management system that serves to easily manage the content and structure of the website. The system is designed with easy and intuitive operation in mind, so even a computer layman can work with the system.

As this is software developed by our programmers, we are able to modify the CMS and adapt it to your requirements.

Video tutorial how to use content management system here.

Content management system options

  • login based on name and password / change and settings
  • account for individual user (name + password - possibility of change)
  • complete editing of menus + content of pages, including contacts
  • category overview - view - overview - edit
  • overview of products and products - display - overview - modification
  • inserting your own content, images, documents and links to the site
  • contact form - complete overview of entered questions
  • inserting news / updates / articles
  • FAQ / discussion

How does it work?

We have successfully created and optimized dozens of language versions for world search engines in English, German, Russian, French, Italian and other world languages.

We create language mutations on a separate domain. E.g.: http://www.xyz.com/ Including a flipping content management system with complete functionality and source code editing (and URLs) for a given language.

In terms of order processing, the procedure is as follows: creation of a complete website in one language, launch of the website, subsequent creation of language versions, interconnection of all websites.

Why own domains?

  • It is necessary to order and pay for your own domain and web hosting for each language version.
  • The main advantage is the possibility of SEO optimization for foreign markets and complete supervision of the content. Here are some examples to give you an idea:
  • Japan - Yahoo.jp
  • China - Baidu.com
  • Russsia - Yandex.ru
  • Italy - Libero.it
  • Slovakia - Zoznam.sk
  • Germany - Google.de

What we offer?

Do you use social networks for internet promotion? If you have established profiles, we offer you the option of linking the website to your accounts.

If you do not actively use social networks, but you are interested in connecting...
As a standard, we offer you the establishment of a corporate Facebook account with the basic settings of the page and the filling of the content in the graphic style of the new website = introductory image, profile image and several contributions.*

We do not create content on social networks

*If you are interested in actively using your company profile on Facebook, we will set up an authorized person from your company by the account administrator - you can now add and manage the subsequent content yourself.

What is it?

The Google Analytics tracking code allows you to analyze visitor behavior and movement, how long they stay on the site, etc. You can also use Google Analytics to track traffic growth related to the new site and SEO optimization.

How does it work?

If you already have an existing site with your own domain, you probably already have a Google Analytics account and your tracking code measures customer traffic and behavior on the site. As part of the redesign of the existing website, a smooth continuation of this measurement is ensured.

For a brand new site (on a newly created domain), a new Google Analytics account will be created and the tracking code will be uploaded to the site's pages. You decide who will have authorized access to this account.

UX (user experience)

What's included?

  • target group analysis
  • user experience analysis
  • company / product identity analysis
  • analysis of the sector and competition

UI (user interface)

What's included?

  • guarantee of conformity between functionality and design
  • design of clear orientation and structure
  • analysis of the movement of visitors on the site
  • responsive display analysis
  • achieving conversion goals

Video studio

Rendering, a commonly used and English variant of the word rendering, is the export of a real image (in our case also video) based on a computer model, most often 3D. Depending on the software, rendering contains many parameters and settings that can affect the final appearance of the final image.

  • We will ensure the placement of the finished video on the Internet
  • Including setting up a company account on youtube platforms, etc. 


  • We will select and arrange filming at a suitable location.
  • We always choose the location so that it perfectly underlines the atmosphere of the video.


  • We will provide suitable acting professionals for the video.

Czech commentary

  • Would you like to have a spoken commentary on the video?
  • We work with experienced professionals whose voices you may already know from the radio.

Foreign language commentary

  • We will be happy to provide the video in any language at your request.

  • If you know that a video will not always play with sound, we will prepare subtitles for you, which we will pass on in the necessary formats.
  • We will be happy to advise you on their use.
  • Captions can be created for any video and additionally.

  • We will be happy to listen to your requirements
  • We will create an interesting tailor-made scenario for you
  • We will process the variant you have chosen according to your comments
  • After its approval on your part, we will start the implementation of the project.

1 shooting day

  • One shooting day, we usually need so much to take all the pictures.
  • These are standard company, production and product videos in the final length of up to 2:00 min, in which the actors do not act.
  • Advertising videos or recruitment campaigns require two to three shooting days due to their complexity.

2 shooting days

  • For a more demanding project, we will divide the shooting into two shooting days, exceptionally three.
  • For example, this is a promotional video featuring actors.

Creation of 2D / 3D logo animation

  • Do you already have your own promo video, but is still missing something?
  • Are you looking for an imaginary icing on the cake that would add a touch to your video?
  • It wants a quality intro, or logotype animation from 321 Creative Crew!
  • Whether you need a logo animation to create a commercial, a website or a TV commercial - contact us!

Product visualization

  • Do you plan to introduce a new project or product to investors or clients, but so far you only have a vision and technical drawings?
  • But investors and clients will want more than just ideas and sketches.
  • They will want to see the finished product and they will want to see a serious presentation.
  • Our photorealistic product visualizations will help you convince any potential investor or customer and arouse interest in your product - write to us!

What is it?

  • The 4K resolution offers an even better, more visually detailed and higher quality format.
  • The 4K designation itself indicates the number of individual pixels of the horizontal arrangement - corresponding to the number of about 4,000 points.

What is it?

  • Shooting in HD quality is considered standard and the export of the format is always handled with the customer individually.
  • Its name is based on a horizontal resolution of 4000 px (pixels) standard 3840x2160 px
  • The most commonly used 16:9 resolution

Creating musical accompaniment

We specialize in the creation of corporate and product videos, which we combine with 3D animation, aerial shots, captivating music and motion accompanying graphics.

Custom music

  • selection of suitable musical accompaniment
  • purchase a music license to use
  • incorporating music into video
  • creating custom music

Motion graphics

  • It is a transition between static graphics and animation.
  • These are graphics embedded in real shots.
  • Originally static elements are agitated and often additionally sounded.
  • Video and moving images, which have dominated audiovisual promotion in recent years, record the phenomenon of "moving graphics".

Accompanying graphics

Motion graphic design has become a natural part of graphic design and is used in almost all forms of audiovisual promotion. Shabby captions, subtitles and ordinary texts come to life.

What's going on?

Video post-production is the most important part of the film production process, which begins immediately after filming. You can see how it goes in this sample video.

What does it contain?

  • Video editing (compositing) - sorting / selection of shots - rough editing
  • Music background and sound effects
  • Final video editing according to music
  • Motion graphics and texts - adding logos, texts, etc.
  • Image coloring - color correction of the image
  • Final render / export - upload to vimeo (most often MOV or MP4 with h264 codec)

What's going on?

Video editing is another part of the filmmaking process that begins as soon as filming is complete.

What does it contain?

  • video editing (compositing) - sorting / selection of shots - rough editing
  • music background and sound effects
  • final video editing according to music
  • motion graphics and texts - adding logos, texts, etc.
  • image coloring - color image correction
  • final render / export - upload to vimeo (most often MOV or MP4 with h264 codec)

Filming day

  • Filming video at the client's headquarters.
  • Video shooting according to a predetermined location outside the Czech Republic.
  • Transport, including the provision of professional equipment.
  • Acquisition of complete shots.


  • Panasonic Lumix DMC-GH4
  • tripod
  • slider
  • lights
  • set of lenses
  • fly cam


  • 3 CZK/km (outside Brno, Prague)